As health care marketers, we use blogs to share our thoughts and experiences to educate, persuade and engage. 

When you write blog posts for your organization, you have the opportunity to share your unique voice with the health care community. This guide will help you identify the topics and create structure to your posts. 

What to expect:

  • The bones of a good post

  • Audience personas

  • Creating a blog post worksheet

Download this insight and begin to simplify the complex.